The road leads toward creativity

For millennia we were farm workers, then for centuries we were factory workers, and for decades we have been knowledge workers. The industrial revolutions shape how we work.

In our society, the rate of change is accelerating.

And in the world of business change, it’s happening too. The way forward, the approach that works best, has switched up a gear. Instead of relying on information, systems and logic, effective business analysis now requires innovation, empathy, and meaning.

In this blog, we’re working together to solve a set of related problems: how to get your ideas heard, how to make the impact you seek, how to improve the world around you.

There isn’t a pre-defined roadmap—no simple step-by-step process. But what I can promise you is a lighthouse: a guiding beacon. A recursive approach that will get better the more we use it.

This blog is a journey of discovery, one that involves learning lessons around shared ideas. It’s about business analysts challenging themselves to go deeper, to share their experiences and to challenge each other to see what truly works.

As you progress, don’t hesitate to backtrack on a belief, to question an existing practice, to experience it another way—you can reflect, adjust and try.

Business analysis is one of our highest callings. It’s the work of making positive change. I’m stoked that you’re on this journey with me, and I hope you’ll find the tools you need here.

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