Business analysis has changed, but our understanding of what we’re supposed to do next hasn’t caught up.
When it doubt, we awkwardly translate. When in a corner, we fill in a template, completing proforma specifications instead of broadening the contribution. When pressed, we assume we know the users’ requirements better than they do, remaining uninformed.
Mostly, we remember growing up in an IT systems world, where computers and their functions defined us. As business analysts, we seek to repeat the old-fashioned tricks that don’t work anymore.